Airbnb teams up with personal safety app WalkSafe+ as female solo travel surges by 55 percent

 

• New Airbnb data shows a 55 percent increase in the number of UK women embracing solo travel abroad
• Airbnb shares the most wishlisted listings for UK female solo travellers, as top destinations for this group include Paris, Dubai and Barcelona
• As the days shorten ahead of winter, Airbnb has teamed up with WalkSafe to share guidance to help women stay safe when travelling alone
• The companies offer dedicated safety features to cater for the rising number of women exploring solo

Whether it’s a short staycation or extended career break, more women are exploring the world solo. The number of UK women taking international solo trips on Airbnb in 2022 rose by 55 percent compared to the previous year. Overall solo travel by women in the UK – including domestic and international trips – rose by 27 percent, making up one fifth of all nights booked by women in the UK.

Airbnb teams up with personal safety app WalkSafe+

As the clocks wind back and the days continue to get shorter, Airbnb and female-founded personal safety app, WalkSafe+, have joined forces to share expert tips to help women stay safe when travelling alone. It comes as new data from WalkSafe shows the number of women downloading its app in the last month has increased by 90 percent.

WalkSafe+, which has nearly 1 million , enables people to map a safe route home by leveraging real-time safety information like crime data, taxi ranks and police locations. The app also allows users to share their route with loved ones and highlights ‘safe spaces’ on the map, meaning users can access accredited venues and premises that have undergone safety training. 

WalkSafe’s founder, Emma Kay, has shared her top tips on staying safe while travelling on Airbnb:

1. Do your research beforehand and always book your accommodation and any transport transfers in advance
2. Keep your real-time location private when sharing your travels online 
3. Inspect locks and windows on arrival to ensure they work
4. Ensure your Airbnb profile is up to date, and add an emergency contact directly via the app in the rare event it’s needed
5. Stay on the platform to book, pay and communicate to ensure you’re covered by Airbnb’s secure processes
6. Consider buying a door stop alarm and hidden wallet – these can be bought easily online 
7. Make use of Airbnb’s Solo Traveller Safety feature and message your Host in advance of booking to find out about the listing, especially regarding safe and non-safe areas 
8. Invest in a battery power pack and a travel sim card so you can stay connected
9. If you’re leaving your accommodation by taxi, call back into the listing to say goodbye to give the impression other people are there 
10. Stay aware and trust your instincts. If something doesn’t feel right, safely leave the situation

The most popular time to travel on Airbnb is in your 30s, according to Airbnb data

In 2022, 30-39 year olds made up a third of all solo travel by women from the UK, followed by 25-29 year olds (27%) and 40-49 year olds (19%). 

Airbnb reveals the top solo travel destinations for women

This year’s top international destinations on Airbnb for women from the UK are:

1. Paris
2. Dubai
3. Barcelona
4. Lisbon
5. Cape Town
6. Sydney
7. Madrid
8. Athens
9. Melbourne
10. Toronto

Women from the UK are opting for a combination of cities and seasides for their solo staycations with London, Cornwall, Edinburgh, Bristol and Brighton and Hove topping the list for the most visited domestic destinations in 2023.

Helping women travellers stay safe with Airbnb’s solo travel safety feature

In addition to its work with WalkSafe, Airbnb has developed new products to help guests, including our Solo Traveller Safety feature. When a guest books a solo trip on Airbnb, they will automatically receive a specialised in-app experience that gives guests an easy way to share their Airbnb itinerary and listing details with anyone they choose; and includes prompts from Airbnb suggesting important questions to ask the Host about their listing and neighbourhood. In addition, we have launched our:

• 24-hour Safety Line, which allows users to be connected to our specialised Safety team for help during a reservation
• Local Emergency Services feature, which connects users to the local emergency services for the country they are in, with support in 70 countries and regions
• Emergency contact feature, which allows travellers to add up to four emergency contacts to their Airbnb profile

Airbnb shares the most wishlisted listings on the platform, for you to consider for your next solo trip

Paris
Room in front of the Eiffel Tower

Dubai
Skyview Host mixed room

Barcelona
The moods Catedral

Lisbon
Santos – Typical & Cosy apartment

Cape Town
Endless Views & Privacy

Madrid
Bohemian-inspired Cosy & Modern Open-Space

Athens
Athens Skyline Apartment

Sydney
Plan City Adventures from a Surry Hills Balcony

Toronto
The Splendid – Penthouse by Yorkdale Mall-Subway

London
Mortlake

Cornwall
Beach View, Romantic chalet, Whitsand Bay Cornwall

Edinburgh
Classical Apartment on the Royal Mile

Bristol
Georgian Flat, vibrant central area

Brighton
Spacious Retreat With Sunny Garden

Melbourne
Admire Harbour Views from a Stylish Apartment

 

– Ends –

All listings included in this press release are intended to inspire and illustrate. Airbnb does not endorse or promote these listings or any other accommodations or experiences on the platform.

 

About Airbnb

Airbnb was born in 2007 when two Hosts welcomed three guests to their San Francisco home, and has since grown to over 4 million Hosts who have welcomed over 1.5 billion guest arrivals in almost every country across the globe. Every day, Hosts offer unique stays and experiences that make it possible for guests to connect with communities in a more authentic way.

About WalkSafe

Founded in 2020 by Emma Kay, WalkSafe gives people the information they need to stay as safe as possible while they’re walking alone on UK streets. App users can plan their routes using police and community-provided data. WalkSafe also offers hundreds of ‘safe havens’ for people seeking immediate safety while out alone — in conjunction with its growing list of partners.